Eco-innovation for environment and waste prevention

نویسندگان

چکیده

Ecological environment and awareness of waste management have pushed firms to adopt innovation for attaining a competitive advantage. Firms are keen eco-innovation packaging, follow its responsibility towards the contribute prevention. Regardless innovative technological advancement, expanding number global supply chains items has prompted utilization packaging related all along process. Consequently, causes difficulties offers opportunities environment. Innovation in been studied as part product eco-innovation, but mostly at an anecdotal level. Research calls studies examine factors that make eco-friendly more effective. This paper aims understand how managerial environmental awareness; capabilities, human capabilities organizational implementation eco-design impact on prevention brand.

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ژورنال

عنوان ژورنال: Journal of Business Research

سال: 2021

ISSN: ['1873-7978', '0148-2963']

DOI: https://doi.org/10.1016/j.jbusres.2020.08.001